SEO can be a vital part of your digital marketing strategy, but if you don’t have patience and don’t plan accordingly, you could set yourself up for disaster. We wish it were different (and it was different 15-20 years ago), but SEO is a marathon, not a sprint.
If you plan for the long haul, it can be a VERY profitable sprint.
Most people don’t pay any attention to their web hosting and treat it as a quick add-on expense, but it can actually make you (or cost you) a lot of money. When your contract is up, take a few minutes and honestly evaluate your website hosting service. Here’s some things to think about as you do.
If you’re working with an agency, whether it’s your first time or you just decided to switch, there are things you can do that can make sure everyone is happy and getting the most out of the relationship.
New content is critical for websites. Yes, it’s worth it. But, it can be a lot of trouble to even come up with where to start. Here’s some tips about where to come up with some ideas (and some reasons it’s so important!).
Google has officially confirmed an algorithm update affecting local search results in November of 2019 (aptly being named the “November 2019 Local Search Update). The update is really geared around trying to make sure that if a user searches with local intent, that local search results will show up. Here’s what it means for you…
We previously wrote about when you should and shouldn’t hire someone for SEO. If you’re a very small business, startup without funding, or someone with a lot of time and is handling the marketing on your own business, you may be better off handling the SEO for your site rather than sending it out to someone else (yes, we realize this means pointing people away from doing work with us. That’s okay.).
