You will never get ahead advertising to the wrong people. Many companies are leaking money with targeting mistakes. Stop the slow drip by fixing these three common targeting mistakes.
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As of June 30, 2022, Google will be removing Expanded Search Ads as an ad option for Pay Per Click in Google Ads, leaving Responsive Search Ads as the new go-to. Here’s the CliffsNotes version of the changes, and a couple of steps you’ll want to take as a result.
